Posted by Hendry Lee on 09/15/06 in RSS Marketing
Internet Retailer has an article about the use of RSS among online retailers. Like many other RSS evangelists, Ryan DeLuca, CEO of Bodybuilding.com predicted that next year the growth of RSS feeds is going to be explosive.
“The next version of Microsoft Office will have RSS functionality, and the new Internet Explorer 7 has a built-in […]
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Posted by Hendry Lee on 09/13/06 in RSS Marketing
Research showed that merely 2% of US employees subscribe to RSS feeds, and only 9% know what such feeds are. These numbers might be a bit disappointing, but please realize the fact that RSS is a simple and transparent technology that you — as an end-user — don’t have to know that to take advantage […]
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Posted by Hendry Lee on 09/11/06 in Case Studies, RSS Marketing
RSS is slowly but surely getting on its own feet. Future software products and operating system are going to integrate web syndication as part of their integral features.
Rebecca Lieb has an article on ClickZ where she shares some examples of how RSS is being used as a marketing tool in real life and real time:
Coupon […]
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Posted by Hendry Lee on 09/10/06 in RSS Marketing
If I look back how e-commerce has progressed for just a decade or so, I could do nothing but simply amazed on how technologies have gone so far to improve the way people sell and shop online.
People used to think that the Internet is not a medium for business transactions.
A little bit after that, buyers […]
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Posted by Hendry Lee on 08/20/06 in RSS Marketing
RSS stands for Really Simple Syndication. It makes content syndication simple. Really.
But, the marketing power of RSS may not be obvious immediately.
When it comes to online marketing, there are a lot of tactics and strategies that can help increase your online visibility and exposure. Most of us have ever heard about search engine marketing and […]
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