FeedBurner Joins the Ad Network Game
Posted by Hendry Lee on 05/18/06 in RSS Advertising, RSS News
FeedBurner, the largest and my favorite RSS management service, has launched FeedBurner Ad Network (FAN). Over the years FeedBurner has provided its users (feed publishers) with the tools to better manage and track their feeds.
Currently media is priced on a CPM basis, and ads are targeted by content channel. FeedBurner now has 8 million aggregate subscribers and growing at 10 percent a month.
Advertisers have the options to run ads in the following ad units:
- Floating right indent: 480 x 60
- Full landscape: 480 x 60
- Medium rectangle: 300 x 250
Text format is allowed for the first two, while GIF and JPEG image format is available for medium rectangle ad format.
FeedBurner is selling the ads in the following channels:
- Arts & Entertainment
- Automotive
- Business
- Computing & Technology
- Consumer Electronics
- Current Affairs & Politics
- Digital Culture
- Health & Wellness
- News & Information
- PC & Console Games
- Sports & Recreation
- Travel
- International (currently Spanish and Dutch Languages)
Link: FeedBurner Ad Network.

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